Comment 37591

By Oche! (anonymous) | Posted January 29, 2010 at 17:06:44

Yeah, one of the problems with local media is that many of its stalwarts have yet to recognize that their authority was only credible when they operated in an oligopoly. The world has changed, but their reporting hasn't. And their biases and errors are caught out as frequently as they catch those of their detractors. The age of truth has passed. We live in the age of perception, opinion and belief.

The notion of media giants like Global being local is laughable. Their entire purpose was to maximize profits (and who, pray tell, is against a healthy profit?) by buying up local stations and filling as much programming time as possible with the same content from coast to coast. Most "local" content was largely left to the viewing hours of shut-ins, and mandated by licensing regs at that.

This is no giggling matter, however. Communications and advertising are central to our economy and the inability of media and advertisers to adapt to change has made a significant contribution to the recent recession. Overbearing executive salaries and no-down-payment monster homes are, in my opinion, more symptoms than causes. Put simply, people don't believe the media (new or traditional) or their advertisers. Alternative sources of news and opinions are quickly consulted through a variety of media. And this applies to local as well as international news.

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